The Problem
Why Your Law Firm Isn’t Getting More Clients
I get it. As a business owner, your time is limited, and it can feel like you’re juggling a million things. But ignoring marketing today is more dangerous than ever—your competitors are just a click away. What’s holding you back from scaling to the next level?
Symptom #1
Outdated Search Strategy
Some law firms still rely on outdated SEO strategies, thinking ranking on Google’s first page is enough. But with AI-driven results, featured snippets, and LSAs dominating search pages, traditional SEO goals are no longer sufficient.
Symptom #2
Failing to Optimize Beyond Google
Many firms overlook the growing role of AI-powered chatbots and social media search. Platforms like ChatGPT, Perplexity, and YouTube are becoming vital legal research tools, and firms failing to optimize across these channels are missing high-intent leads.
Symptom #3
Lack of a Comprehensive Marketing Ecosystem
- Your website isn’t ranking high enough to generate consistent leads.
- Your paid ad campaigns are too expensive or don’t convert well.
- Your lead volume and quality aren’t where they need to be.
The reason? Your strategy is outdated.
When you search for legal services in your area, what do you see? Ads, local listings, organic results, Local Service Ads, and content. Your firm needs to show up in every key touchpoint of a potential client’s search journey. That’s where my Blended Search Strategy comes in.
Get More Leads and More Cases with Fractional Law Firm CMO
Most law firms struggle with marketing because they rely on outdated strategies that don’t drive real cases.
As your Fractional law firm CMO, I take a data-driven approach to client acquisition leveraging SEO, PPC, Local Service Ads, and AI-powered search to ensure your firm dominates every key touchpoint.
My Blended Search Strategy isn’t just about rankings or clicks, it’s about generating qualified leads that turn into signed cases.
With a proven track record of scaling law firms, I bring CMO-level strategy without the overhead of a full-time hire. I’ll take over the strategy, planning, and execution of all of your marketing, leveraging my business and experience for you. I handle everything from planning and launching high-converting campaigns to optimizing for Google, ChatGPT, YouTube, and social media searches.
My clients have seen results like a 379% increase in organic calls and a 564% surge in leads. If you’re ready to grow, let’s build a system that delivers consistent, high-value cases month after month.
Data-Driven Strategies
Outdated marketing doesn’t cut it—we use what works today.
Blended Search Domination
SEO + PPC + Local + AI = a system that delivers real cases.
CMO-Level Leadership
What is a Fractional Law Firm CMO?
A Fractional Chief Marketing Officer (CMO) is an experienced legal marketing strategist who provides the expertise of a CMO-level executive on a part-time or contract basis. Instead of hiring a full-time marketing leader, you get a results-driven expert to develop and execute a high-performance client acquisition system at a fraction of the cost.
Why Law Firms Need a Fractional CMO
- No More Guesswork – Data-driven strategies focused on signed cases, not just rankings.
- Save Time & Money – Get CMO expertise without the six-figure salary.
- Fast & Scalable Growth – Leverage SEO, PPC, and AI-powered search for consistent lead generation.
How I Help Law Firms Scale
Most agencies use one or two tactics. Here’s how I build a full-funnel strategy so your firm shows up everywhere clients are searching.
✔ Launching high-converting Google Ads & LSAs to drive instant, high-quality leads.
✔ Reducing cost-per-acquisition with data-driven optimizations.
✔ Improving organic rankings for high-value case keywords.
✔ Optimizing for Google, ChatGPT, SearchGPT, and AI-powered platforms where legal clients search.
✔ Leveraging TikTok, YouTube, LinkedIn, and Facebook Ads for brand authority & lead generation.
✔ Short-form video content strategies that dominate social search.
✔ Developing practice area pages, location-based content, and legal guides to attract qualified leads.
✔ Optimizing landing pages & intake processes to maximize conversions.
Let’s Build a Client Acquisition System That Works
Ready to take your law firm’s growth to the next level? Let’s create a scalable marketing system that brings in signed cases, not just traffic.
If You Work With Me, You Will Grow Your Case Number
I’ve helped law firms of all sizes increase their lead generation and signed cases. Here are just a few recent success stories:
Probate Law Firm
Blended Search
Personal Injury Law Firm
Blended Search
Boutique Law Firm
Blended Search
Here’s How We’ll Get Your Firm More Cases: The Solution - A Blended Search Strategy
The Blended Search System is designed to get real results, fast by leveraging multiple platforms, including Meta Ads, across all major digital platforms to maximize visibility and lead generation. It covers every aspect of marketing needed to get you more valuable cases.
Launch Paid Campaigns
We start with Google PPC and Local Service Ads to identify the most profitable keywords driving high-value cases at the lowest cost.
Optimize for Local Search
Using insights from paid ads, we push top-performing keywords into an SEO campaign, improving rankings and organic lead flow.
Build High-Value Content
We expand your website’s reach by creating practice area pages, location-based content, and legal guides that attract clients.
Retarget & Convert More Leads
We set up remarketing ads to re-engage visitors and turn traffic into signed cases.
Track & Optimize Performance
Every lead, call, and case is meticulously tracked in a custom dashboard, ensuring continuous improvement and ROI.
Leverage Meta Ads
We create high-performing Facebook and Instagram ad campaigns to reach potential clients where they spend their time, increasing brand awareness and conversion rates.
AI-Powered Search Optimization
Leveraging AI-driven tools like ChatGPT and SearchGPT to position your content where potential clients are researching.
Social media Domination
Optimizing short-form videos and targeted ads on TikTok, LinkedIn, Pinterest, and Reddit to expand reach beyond Google.
Book a Growth Consultation
This Process Works for All Areas of Law
- Personal Injury
- Criminal Defense
- Family Law
- Employment Law
- Business Law
- Immigration Law
Why Me (Enema OJ)?
As an attorney, you don’t care about rankings or traffic—you care about qualified cases. That’s exactly what I focus on.
- A Relentless Focus on Results
You don’t have time for guesswork, you need a proven system that drives real cases. My approach is built on data-driven strategies and a relentless commitment to helping law firms scale.
- Commitment to Excellence
Success in legal marketing requires more than just running ads—it demands flawless execution. That’s why I ensure every campaign is optimized down to the last detail, delivering maximum ROI for your firm.
- Recognized Industry Leader
With a track record of helping law firms multiply their revenue, I provide hands-on expertise and ongoing strategic oversight. I hold regular status calls to review progress, adjust tactics, and ensure we’re always moving toward your goals.
- Done-for-You Service
You’re busy running your firm—I take care of everything for you. From strategy to execution, I handle the heavy lifting, so you can focus on what you do best: practicing law.
- Proven Expertise, Real Results
Legal marketing isn’t just something I do—it’s something I’ve mastered. I’ve spent years refining strategies that actually work, generating millions in revenue for my clients.
Working with Enema OJ completely transformed our firm’s marketing. We saw a 5x increase in qualified leads and scaled faster than we ever thought possible.
Matt Wetherington
Since working together, our revenue has doubled! They completely transformed our approach to marketing.
Sarah J.
Let’s get your firm more high-value clients.
Ready for More Leads?
Most marketing agencies fail because they focus on one or two strategies. My approach ensures your firm generates consistent, high-quality leads month after month.
What to Expect When You Work With Me
Your journey starts with a 30-minute strategy session where we analyze your law firm’s past marketing efforts, evaluate your competition, and define clear goals to scale your client acquisition.
After our session, you’ll receive a tailored marketing roadmap outlining exactly what needs to be done to increase your lead flow. This includes:
• The best strategies for your firm
• Estimated investment
• Expected timeline for results
Once you approve the roadmap, we get to work! Most of our clients see an increase in high-quality leads within 30 days of launching their campaigns.
A Message for Law Firm Owners
Most legal marketing agencies don’t understand law firms. They focus on traffic when what you need are new cases.
- Not rankings.
- Not traffic.
- Not vanity metrics.
- Signed Clients
Everything I do is focused on bringing you more cases. My entire process is built around this goal, which is why my strategies work.
Work With Us & Get Results
Campaigns Starting at $7,500/Month
- Highly targeted paid search campaigns to attract the right clients
- Top rankings in Google’s “Maps Pack” for local search dominance
- Organic SEO strategies to secure top spots in Google search results
- Expert content creation to position your firm as an industry leader
- ROI tracking & reporting so you know exactly what’s working
- Optimize for ChatGPT, SearchGPT and social media platforms and YouTube videos