Fractional Healthcare CMO

Fractional Healthcare CMO

As Fractional CMO for Healthcare, I help plastic surgeons, chiropractors, med spas, and dentists get more leads and booked appointments using a proven acquisition framework.

The Problem

Why Your Healthcare Practice Isn’t Getting More Patients
Search engine marketing is the most powerful way to bring in new patients—but chances are, you’ve tried SEO, PPC, or ads before with little to show for it.

Symptom #1

Outdated Search Strategy

Some healthcare providers still rely on outdated SEO strategies, thinking ranking on Google’s first page is enough. But with AI-driven results, featured snippets, and Local Service Ads (LSAs) dominating search pages, traditional SEO goals are no longer sufficient.

Symptom #2

Failing to Optimize Beyond Google

Many practices overlook the growing role of AI-powered chatbots and social media search. Platforms like ChatGPT, Perplexity, and YouTube are becoming vital tools for patients researching treatments. Practices that fail to optimize across these channels miss out on high-intent leads.

Symptom #3

Lack of a Comprehensive Marketing Ecosystem

Most healthcare businesses struggle because their digital presence is fragmented. They rely on either paid ads or SEO but fail to create a system that seamlessly integrates search, social, and AI-driven strategies.

The reason? Your strategy is outdated.

When patients search for healthcare services in your area, what do they see? Ads, local listings, organic results, social media content, and Local Service Ads. Your practice needs to show up in every key touchpoint of a patient’s search journey. That’s where my Blended Search Strategy comes in.

Get More Patients and More Booked Appointments with a Fractional Healthcare CMO

Most healthcare practices struggle with marketing because they rely on outdated strategies that don’t drive new patient inquiries.

As your Fractional Healthcare CMO, I take a data-driven approach to patient acquisition, leveraging SEO, PPC, Local Service Ads, and AI-powered search to ensure your practice dominates every key touchpoint.

My Blended Search Strategy isn’t just about rankings or clicks—it’s about generating qualified leads that turn into booked appointments.

With a proven track record of scaling plastic surgery clinics, chiropractic offices, med spas, and dental practices, I bring CMO-level strategy without the overhead of a full-time hire. I handle everything from launching high-converting campaigns to optimizing for Google, ChatGPT, YouTube, and social media searches.

My clients have seen results like a 379% increase in organic appointment bookings and a 564% surge in leads. If you’re ready to grow, let’s build a system that delivers consistent, high-value patients month after month.

Data-Driven Strategies

Outdated marketing doesn’t cut it—we use what works today.

Blended Search Domination

SEO + PPC + Local + AI = a system that delivers real cases.

CMO-Level Leadership

Get executive-level marketing without the full-time overhead.

What is a Fractional Healthcare CMO?

A Fractional Chief Marketing Officer (CMO) for healthcare is an experienced healthcare marketing strategist who provides the expertise of a CMO-level executive on a part-time or contract basis. Instead of hiring a full-time marketing leader, you get a results-driven expert to develop and execute a high-performance patient acquisition system at a fraction of the cost.

Why Healthcare Practices Need a Fractional CMO

How I Help Healthcare Practices Scale

Most marketing agencies focus on one or two tactics. I build a full-funnel strategy to ensure your practice is everywhere potential patients are searching.

✔ Launching high-converting Google Ads & LSAs to drive instant, high-quality patient inquiries.

✔ Reducing cost-per-acquisition with data-driven optimizations.

✔ Improving organic rankings for high-value treatment keywords.

✔ Optimizing for Google, ChatGPT, SearchGPT, and AI-powered platforms where patients search.

✔ Leveraging TikTok, YouTube, LinkedIn, and Facebook Ads for brand authority & patient lead generation.

✔ Short-form video content strategies that dominate social search.

✔ Developing treatment pages, location-based content, and educational guides to attract qualified leads.

✔ Optimizing landing pages & appointment scheduling to maximize conversions.

Let’s Build a Patient Acquisition System That Works

Ready to take your healthcare practice to the next level? Let’s create a scalable marketing system that brings in booked patients, not just traffic.

Need More High-value Patients?

As a Fractional Healthcare CMO, I help plastic surgeons, chiropractors, med spas, and dentists generate qualified leads and new patients through a proven, results-driven Blended Search Strategy.

If You Work With Me, You Will Grow Your Patient Volume

Most marketing efforts fail because they focus on only a few parts of search. I ensure your practice is everywhere potential patients are looking.

Increase in Leads for Healthcare Clients
+ 0 %

Here’s How We’ll Get Your Practice More Patients: The Solution – A Blended Search Strategy


The Blended Search System is designed to get real results, fast by leveraging multiple platforms, including Meta Ads, across all major digital platforms to maximize visibility and lead generation. It covers every aspect of marketing needed to get you more valuable patients.

#1
Launch Paid Campaigns

We start with Google PPC and Local Service Ads to identify the most profitable keywords driving high-value patients at the lowest cost.

#2
Optimize for Local Search

Using insights from paid ads, we push top-performing keywords into an SEO campaign, improving rankings and organic lead flow.

#3
Build High-Value Content

We expand your website’s reach by creating service pages, location-based content, and healthcare guides that attract patients.

#4
Retarget & Convert More Leads

We set up remarketing ads to re-engage visitors and turn traffic into booked appointments.

#5
Track & Optimize Performance

Every lead, call, and appointment is meticulously tracked in a custom dashboard, ensuring continuous improvement and ROI.

#6
Leverage Meta Ads

We create high-performing Facebook and Instagram ad campaigns to reach potential patients where they spend their time, increasing brand awareness and conversion rates.

#7
AI-Powered Search Optimization

Leveraging AI-driven tools like ChatGPT and SearchGPT to position your content where potential patients are researching.

#8
Social media Domination

Optimizing short-form videos and targeted ads on TikTok, LinkedIn, Pinterest, and Reddit to expand reach beyond Google.

Book a Growth Consultation

This Process Works for All Healthcare Service Industries

Regardless of your specialty, this strategy can help you bring in qualified, high-value patients.

Beyond Google: Optimizing Across Platforms

Healthcare practices must optimize for AI-powered chatbots (such as ChatGPT, Perplexity, SearchGPT) and social media platforms (such as TikTok, Pinterest, Faceboook, LinkedIn, Reddit) to dominate the market in 2025 and beyond. These platforms are increasingly used as search engines and generate business leads.

Here’s the plan:
  • Optimize short-form videos for platforms like TikTok and YouTube to capture user attention quickly.
  • Leverage AI search to position your content where users are interacting with AI-powered platforms for answers.
  • Target social platforms by regularly updating your content and engaging with users on platforms like Pinterest, Facebook, LinkedIn, and Reddit, which are becoming more integral in search functionality.

A Message for Healthcare Providers

Most marketing agencies don’t understand healthcare practices. They focus on website traffic when what you really need are new patients and booked appointments.
Most marketing agencies don’t understand healthcare practices. They focus on website traffic when what you really need are new patients and booked appointments.

I’ve worked with plastic surgeons, chiropractors, med spas, and dentists for years, and I know what truly matters to you:

Everything I do is focused on helping your practice grow with high-value patient leads. My entire process is built around this goal, which is why my strategies work.

Work With Us & Get Results

Campaigns Starting at $5,000/Month